You will build your client base the same way as beauticians, nail techs, doctors and other professionals do. They begin with family and friends, develop a good reputation, and word spreads.
Make a Contact List
Create your potential customer, hostess & team member list. Here is the sheet to print, To help you gain perspective on how many people you have in your WIDE circle of influence, think in terms of creating an invitation list to a large church wedding. The average large church wedding in America sends out 150 family invitations, which encompasses 300-450 people inside those households. Don’t limit yourself geographically (we do not have territories), nor by how often you interact with that person. Start with your inner circle of friends and expand from there. If someone is in your phone or a social media friend, they should be on your list. EVERY PERSON ALIVE USES WHAT YOU SELL. Start with the names, then find the numbers if you don’t have them. You can call or private Facebook message people and simply say, “Hey I have a favor to ask you, what’s your number so I can give you a call?!” I don’t mention why I’m asking until I can call them live with my booking script!
Add to this list each day as you meet or think of new people.
If you need help jogging your memory of friends, family, and acquaintances you could invite to be pampered try this list below! Here is this sheet that you can print. It is easiest to start with the people closest to you: mother, mother in law, close personal friends, sisters etc. While those people might be the first to book with you and place orders to help you get started, you can’t stop there! The average woman knows 300 people believe it or not! So try and make a list of at least 100! You might be thinking that 100 sounds like too many, but typically, only half the guests you invite will book, and half of what you book with cancel or postpone, so it’s important to invite more than you anticipate.
Now grab a pen and try the following exercise. You’ll be surprised how quickly your list grows! Write your contact list on a notebook piece of paper with their names and phone numbers!
school or college
helps you at the cleaners
met on vacation
checked you in at your last hotel
gives your child lessons
Girl Scouts/Boy Scouts
nurses & doctors
sales and service people
children's playmates' parents
employees at work
management personnel at work
fellow bus/carpool riders
holiday card list
met through your parents
met through your significant other
"Everyone has an invisible sign hanging from their neck saying, 'Make me feel important!' Never forget this message when working with people." -Mary Kay Ash